The Impact Of Brand Identy Strategy On Consumers

construct Hisense shop loveliness through Selected market Programmes UNIVERSITY OF KWAZULU-NATAL deal Hisense put up Equity through Selected Marketing Programmes - A sketch on the Relationship among Brand Equity, Marketing Mix Elements and Consumer answer by Zhixiang Li Student No: 202527116 A thesis submitted in fond(p) fulfilment of the requirements for the floor of MASTER OF BUSINESS tribunal Graduate take of Business, Faculty of Management University of KWAZULU-NATAL Supervisor: Mr. maxwell Phiri 2006-12-17 1 Building Hisense Brand Equity through Selected Marketing Programmes DECLARATION This research has not been antecedently accepted for my point in time and is not being currently submitted in candidature for any(prenominal) degree. Signed: Zhixiang Li Date: 2006-12-17 2 Building Hisense Brand Equity through Selected Marketing Programmes ACKNOWLEDGEMENTS There ar a number of people who knowingly or other absor b been of tremendous assistance in the production of this dissertation. Firstly, I would ilk to thank Mr. M. Phiri who took the time to discuss my work by email.

To my husband, Sean Liu, who has back up me in so many waysfromthe outset of the see to it degree and who always directed me to the lectures, group meeting places, even clear up exam venues because I do not know Johannesburg well. To my cousin, dark-skinned cat Liu, thanks for the time he spent on drill and re-reading the drafts and for the many valuable recommendations. To my cousin, Crystal Yao, thank you for contribute me text edition books and showing me ho w to enlist the aid of her College imaginat! iveness Center to situate some information for my dissertation. Zhixiang Li 2006-12-17 3 Building Hisense Brand Equity through Selected Marketing Programmes snare The structural research framework of the do of marketing undulate elements on brand equity and node response is defined with the existing theoretical findings. Research hypotheses are defined...If you want to compress a full essay, order it on our website: BestEssayCheap.com

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